THE RAD TRUCKS
MISSION
OUR MISSION
We are dedicated to elevating the standard of western sporting entertainment through professional production and strategic promotion. Our mission is to deliver high-octane, cinematic experiences that resonate with global audiences.
THE BACKGROUND
Founded on the grit of the arena, Rad Trucks has evolved from a local rodeo promoter into a premier production agency. We manage the complex logistics of multi-camera arenas and large-scale live events with precision and speed.
PRODUCTION CAPABILITIES
PRODUCTION
PROMOTION
MANAGEMENT
Full-scale arena production featuring multi-camera rigs, high-definition lighting, and professional sound engineering for maximum audience impact.
Strategic marketing and media outreach designed to build brand awareness and drive ticket sales through targeted digital and traditional channels.
Comprehensive event management and logistics coordination, ensuring seamless operations from venue setup to post-event reporting and vendor management.